Refine the Air you Inhale

You're probably aware that breathing polluted air outdoors can be detrimental.

When you're indoors, it's the same.

We have the option to pick out Food and Water. CAN WE CHOOSE AIR?

Do you know how much air we breathe in a day?

We inhale and exhale about:

7-8 liters

of air per minute

11000 liters

of air in a day

But what's wrong with the air we inhale?

Fact #1:

9 out of 10 people on Earth breathe polluted air (According to WHO)

Fact #2:

Air Pollution- The Silent Killer

Fact #3:

7 Million people die annually due to outdoor and indoor air pollution

Fact #4:

Globally, air pollution cuts life expectancy by roughly two years.

Fact #5:

Indoor Air Pollution is one of the top 5 environmental hazards to the public health
Seguel, J. M., Merrill, R., Seguel, D., & Campagna, A. C. (2016). Indoor Air Quality. American journal of lifestyle medicine, 11(4), 284–295.

Fact #6:

3.8 million people die prematurely each year as a consequence of illness triggered by household air pollution.

Fact #7:

Out of these 3.8 million deaths:
  • 27% of deaths from ischemic heart disease
  • 27% from pneumonia
  • 18% from stroke
  • 20% from COPD
  • 8% from lung cancer

Fact #8:

Allergies-6th leading cause of chronic diseases

Fact #9:

Indoor air can be up to 5 times more contaminated than outdoor air
Is everything fine when you’re indoors?
Unfortunately No!!!
According to Environmental Protection Agency (EPA), indoor air is one among top 5 hazards to public health
Here are some potential contaminants in your indoor air:

  • Biological Contaminants
    • Bacteria
  • Viruses
  • Fungi
  • Mold/dampness
  • Dust mite and Cockroach allergens
  • Pet dander
  • Pollen
  • Particulate Matter
  • Volatile Organic Compounds (VOCs) including formaldehyde
  • Ground level Ozone
  • Nitric Oxides
  • Nitrogen dioxide
  • Sulphur Dioxide
  • Carbon  dioxide (CO2)
  • Carbon Monoxide
  • Radon
  • Toxic Metals- Lead, Cadmium, Zinc, Copper, Chromium, Arsenic, Nickel, Manganese, Iron
  • Aerosols
  • Asbestos
How do they enter your home?
  • Outdoor Environment
  • Cooking fumes
  • Tobacco Smoke
  • Burning Candles & Incense Sticks
  • Household Products and Chemicals
  • Building Materials and Furnishings
  • Inadequate Ventilation
  • Excess Moisture
Particulate Matter: The Vicious, Uninvited Visitor in your home
Particulate Matter (abbreviated as PM) are extremely small particles and liquid droplets suspended in the air which can cause significant health deterioration


 Inhalable particles with diameter less than or equal to 10 micrometres; 7 times smaller than a single hair strand from your head.
Examples: soot, dust, pollen, mold


Fine inhalable particles with diameter less than or equal to 2.5 micrometres; 30 times smaller than a single hair strand from your head.
Examples: combustion particles, organic compounds, metals etc.

How can Air Pollution impact our health?

EPA defines Indoor Air Quality (IAQ) as the air quality within and around buildings and structures, especially as it relates to the health and comfort of building occupants.
Health hazards of Indoor Air Pollution may be experienced shortly after subjection or, perhaps, much later.
  • Who is more vulnerable?
    • Individuals with Chronic Lung Disease, Heart Disease and Diabetes
    • Senior Citizens
    • Children
    • Pregnant Women
  • Immediate Effects
    • Headache
    • Dizziness
    • Anxiety
    • Inflammation in Nose, Throat and Eyes
    • Coughing
    • Shortness of Breath
    • Pneumonia
    • Bronchitis
    • Skin Allergies
  • Long Term Effects
    • Impacts Central Nervous System
    • Cardiovascular Ailments
    • Lung cancer
    • Chronic Obstructive Pulmonary Disease (COPD)
    • Asthma Attacks
    • Lower Respiratory infections such as Pneumonia, Bronchitis and some kinds of flu
    • Effects on Liver, Spleen, Blood
    • Impacts on Reproductive System

A solution to Indoor Air Pollution?

3 Elementary Approaches to combat Indoor AIr Pollution

  1. Controlling discrete sources of pollution
  2. Improved Ventilation
  3. Employing an Efficient Air Purifier

Invest in an Air Purifier for your living space

Finding the Best Air Purifier

Here are some criteria to consider when selecting the right air purifier.

  • Size of the room to be cleaned
  • Size of the air purifier unit
  • Clean Air Delivery Rate (CADR): Higher the CADR, finer is the filtration ability of air treatment system (Ideal Value=Two-thirds of room size)
  • Features such as
  • Wi-Fi/Bluetooth connectivity
  • Energy Efficiency
  • Real-time Monitoring of Indoor Air Quality
  • Type of filter used: the most important factor to be accounted
  • High Efficiency Particulate Air (HEPA) filter: Traps up to 99.9% of airborne particles of size 0,3 microns or more with its interweaving fibers.
  • Coupling HEPA with Carbon Filter for enhanced odor removal performance
  • Operating Cost: Filter Replacement charges

Atmosphere™ Air Treatment System: Clean and Fresh Air for Every Single Space

Amway’s Mastery in Air Treatment

  • 35+ Years of Experience
  • 80+ Patents
  • 3.5 Million Air Purifiers sold globally


World’s #1selling brand of premier Air Purification Systems, engineered for flawless performance.

  • Exclusively from Amway
  • Employs futuristic technology for best in class contaminant removal performance
  • Purifies indoor air with competence and convenience
  • Equipped with better-than-HEPA grade filter for eliminating airborne contaminants as small as 0.0024 microns
  • 3-in-1 filtration system for industry leading experience
  • Atmosphere Connect Application for 24x7 Indoor Air Quality Monitoring

Atmosphere offers 2 air purifiers designed for various spaces in your home.
1. Atmosphere Sky™ Air Treatment System
2. Atmosphere Mini™ Air Purifier