Water Treatment

“If there is magic on this planet, it is contained in water”- Loren Eiseley

If there is magic on this planet, it is contained in water

Fact #1:

An individual cans survive nearly a month without food, but only a week without water

Fact #2:

Water- A finite resource; Covers 70.9% of Earth’s surface.
Total Water Supply on Earth= 332.5 million metre cube
97% of Water on the Planet is saline or otherwise unfit to drink.
2% is encased in ice caps and glaciers
Only 1% of Water is available for all of mankind’s necessities- all of its agricultural, domestic, industrial, community and personal requirements

Fact #3:

A person in the U.S. uses an average of 50 gallons per day
Each day, America uses 322 Billion Gallons of Water.

Fact #4:

The expense for the water distributed to a home in the United States costs roughly $2.00 for 1,000 gallons,
The Water in You: Water and Human Physiology
Human Body is composed of 45-75% of Water;
Percentage of water varies based on factors including
  • Age
  • Gender
  • Body Size
  • Body Shape
  • Fat-Muscle Balance
Table shows the Average Percentage and Range of water in human body, according to sex and age:
Water is indispensable for the proper functioning of all body parts.
Cells are composed of 60% of total water content in the body
Following chart gives the percentage of water content in each body part in descending order:

What does Water do for you?

  • Involved in the hormone and neurotransmitter synthesis
  • Forms saliva
  • Maintains moisture in mucous membranes
  • Regulates internal body temperature
  • Helps maintain blood pressure
  • Aids in growth, development and reproduction of cells
  • Acts as a shock absorber for brain and spinal cord
  • Helps in digestion
  • Flushes body waste
  • Lubricates and cushions joints
  • Prevents kidney damage
  • Assists in delivering oxygen throughout the body
  • Makes skin look healthy, supple and moisturized
  • Helps enhance performance during arduous activity
  • May help with weight management

What is the required daily amount of fluid?

Amount of fluid intake depends on

  • Age
  • Gender
  • Body Weight
  • Physical activity
  • Environmental Conditions
  • Health Status
  • Medications
  • Conditions such as Pregnancy/Lactation

The U.S. Dietary Guidelines 2015-2020 advocate consuming plain water in preference to flavored water and juices with added sugar.

Here is the estimate of the minimum fluid intake recommended by age:

Here is the chart of recommended water intake according to the body weight


Fact #1: More than 785 Million people in the world lack access to clean and safe drinking water.
Fact #2: Contaminated Water and poor sanitation are associated with waterborne infections cholera, diarrhea, dysentery, hepatitis A, typhoid, and polio.
Fact #3: 485 000 diarrheal fatalities are estimated to be caused by contaminated drinking water annually.
Fact #4: 88% of diarrhea conditions are due to unsafe drinking water, inadequate sanitation and poor hygiene.
Fact #5:,It is estimated that by 2025, 50% of the world’s population will be residing in water-stressed regions

Ensuring the safe supply and consumption of clean and pure water is critical.

What should you look for in a water purification system?

A good water treatment system should
  • Filter out the contaminants
  • Leave behind the beneficial minerals such as Calcium, Magnesium and Fluoride

This glass of Water might look clear. Well, Wait!! Would you like to consume this water?

The water that comes out of our faucets at home may look crystal clear, but in fact contains pollutants particularly from:
  • Industrial Waste from chemical industries, agricultural sites and manufacturing plants
  • Sewage from adjacent areas
  • Biodegradable waste
  • Pesticides and chemicals from farming areas
  • Runoff from petroleum products
  • Detergents and Fertilizers
  • Pharmaceuticals and Personal Care Products
  • Storage leakage
  • Soil pollution
  • Thermal pollution

The resultant water may contain:
  • Chlorine & Chloramine
  • Bacteria
  • Viruses
  • Waterborne protozoa
  • Vinyl Chloride
  • Mercury
  • Pesticides
  • Pharmaceutical Compounds
  • Minerals

Here are some of the key waterborne illnesses caused by recreational/drinking water contamination
  • Typhoid Fever
  • Cholera
  • Giardiasis
  • Dysentery
  • Escherichia Coli (E. coli)
  • Hepatitis A
  • Salmonella
  • Otitis externa/”swimmer’s ear”
  • Norovirus infection


  • Enterovirus (diarrhea, meningitis, myocarditis, fever, respiratory disease, nervous system disorders, birth defects)
  • Hepatitis A virus (hepatitis, liver damage)
  • Noroviruses (diarrhea)
  • Astrovirus (diarrhea)
  • Adenovirus (diarrhea, respiratory disease, eye infections, heart disease)
  • Rotavirus (diarrhea)


  • Salmonella (typhoid, diarrhea)
  • Shigella (diarrhea)
  • Campylobacter (diarrhea, nervous system disorders)
  • Vibrio cholerae (diarrhea),
  • Escherichia coli (certain strains: diarrhea, hemorrhagic colitis).
  • Legionella (pneumonia, respiratory infections)


  • Cryptosporidium
  • Giardia lamblia
  • Cyclospora caryentensis
  • Naegleria fowleri

Did You Know?

  • About 7.2 million Americans fall ill annually due to waterborne diseases. (Source: CDC)
  • Yearly, more than 3.5 million people die from water-related diseases, with 84% of them being children.

Why Home Water Treatment?

Approximately, two-thirds of the world's population encounter acute water scarcity, including many regions of the United States.
Some of the Existing Choices are:

  • Tap Troubles
    It is evident that contaminant levels rise when water source levels fall. The factors including corrosion, biological growths, cracks, and leaks in the treatment facilities and distribution hubs degrade water quality.
  • Why a big No for Bottled Water?
    Every year, Americans use an estimate of 168 plastic bottles
    Only one out of every five bottles is recycled, resulting in 3 billion pounds of plastic trash.
    Municipal tap water accounts for 40 percent of bottled water

The Antidote is obvious- An Efficient, Reliable Home Water Treatment

Why should you think about investing in a water treatment system?

A great asset for yourself, your family and the planet

  • Better for your wellness
  • Enhanced Taste and Odor
  • More convenient, less expensive
  • Safer for Environment
  • Utilizing technology to your advantage

Choosing the Right Water Treatment System

1. Type of Water Treatment System
  • Point of Use(POU) System
    Filters your water where you use it; could be installed under your kitchen sink or faucet
  • Point of Entry (POE) System
    Filter the entire quantity of water that comes into your home. Also known as ‘whole home’ systems

2. Product Performance
Select products with intelligent design and innovative technology

3. International Certification and Recognition
Look for a system with NSF certification

  • Standard 42- Aesthetic Effects
    Tests systems for their ability to reduce drinking water contaminants that affect the taste, odor and clarity of water.
  • Standard 53 – Health Effects
    Tests systems for their ability to reduce a wide range of contaminants including lead, asbestos, VOCs and pesticides.
  • Standard 55 – UV Microbiological Water Treatment System
    Tests systems that use UV light for microbial control. Very few systems meet Standard 55.
  • Standard 401 – Emerging Compounds/ Incidental Contaminants
    Tests systems for their ability to remove up to 15 contaminants including pharmaceuticals, over-the-counter medications, herbicides, pesticides and chemicals like bisphenol A (BPA).
  • NSF Protocol P473 – PFOA and PFOS
    Tests systems for their ability to reduce perfluorooctanoic acid (PFOA) and perfluorooctane sulfonate (PFOS).
  • NSF Protocol P477 – Microcystins
    Tests systems for their ability to reduce microcystin (toxins produced by blue-green algae).
  • Water Quality Association (WQA) Gold Seal
    A mark of product quality and is awarded to systems that have met or exceeded industry standards for contaminant reduction performance, structural integrity and material safety