Privacy Policy

Welcome to ("we," "our," or "us"). We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy outlines the types of information we collect, how we use it, and your choices regarding your data.

Information We Collect

We may collect various types of information when you visit and interact with our website, including but not limited to:

  • Personal Information: Name, contact details, billing information, and other details you provide during the checkout process.

  • Usage Information: IP address, browser type, device type, operating system, and other technical information about your interactions with our website.

  • Payment Information: Credit card details or other payment methods used for transactions.

How We Use Your Information

We use the collected information for purposes including, but not limited to:

  • Processing Orders: Fulfilling your purchases and providing customer support.

  • Personalization: Improving your shopping experience by tailoring product recommendations and website content.

  • Analytics: Understanding website usage patterns to enhance our website's functionality and performance.

How Do You Get My Consent?

When you provide us with personal information to complete a transaction, verify your payment details, place an order, arrange for a delivery, or return a purchase, you inherently consent to our collecting and using it for that specific purpose only. We ensure that your data is used solely for the purpose it was provided and in compliance with this Privacy Policy.

How Do I Withdraw My Consent?

If at any point you decide to withdraw your consent for us to contact you, gather further information, or use your data, you can do so by contacting us at

By using our website, you acknowledge that you have read, understood, and agreed to the practices outlined in this Privacy Policy. If you have any inquiries about our data collection and usage, please feel free to reach out to us.


We may disclose your personal information if required by law or if you violate our Terms of Service. Otherwise, we will not share, sell, rent, or trade your personal information to third parties without your explicit consent.

Shopify Platform

Our website is hosted on Shopify Inc., which provides us with the online e-commerce platform that allows us to sell our products and services to you. Your data is stored through Shopify's data storage, databases, and the general Shopify application. Shopify stores your data on a secure server behind a firewall.


If you choose a direct payment gateway to complete your purchase, then Shopify stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted.

All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express, and Discover.

PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.

For more insights, you may also want to read Shopify’s Terms of Service or Privacy Statement.

Third-Party Services

In general, the third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us.

However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies with respect to the information we are required to provide to them for your purchase-related transactions.

For these providers we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers.

In particular, remember that certain providers may be located in or have facilities that are located in a different jurisdiction than either you or us. So if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located.

As an example, if you are located in Canada, and your transaction is processed by a payment gateway located in the United States, then your personal information used in completing that transaction may be subject to disclosure under United States legislation, including the Patriot Act.

Once you leave our store’s website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our website’s Terms of Service.

External Links

When you click on external links on our store, they may direct you away from our site. While we take care to choose genuine and reputed sites for this, we are not responsible for the privacy practices of those sites and encourage you to read their privacy statements.

Google Analytics

We utilize Google Analytics to gather insights into the usage of our website, which helps us enhance your browsing experience. Google Analytics may collect certain information about your device, browsing actions, and patterns while maintaining your anonymity. This information assists us in understanding user preferences and optimizing our content for your benefit.


To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.

If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with AES-256 encryption. Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.


We use a range of cookies to provide you with an enhanced shopping experience and improve the functionality of our online store. These cookies help personalize your interactions and optimize various aspects of your visit.

Below is the list of cookies we use:

  • _secure_session_id: Designed to store session information, this cookie ensures secure and seamless browsing throughout your visit.

  • _shopify_visit: Tracks the number of visits by a single user to our store.

  • _shopify_uniq: Counts the number of visits to our store from a single user.

  • cart: This cookie retains essential information about your shopping cart, streamlining the checkout process.

  • cart_sig: Enhances shopping cart security by validating its contents.

  • cart_ts: Records the timestamp of your last cart update.

  • checkout_token: Safely stores your unique token to facilitate secure checkout processing.

  • secret: Provides an additional layer of security against potential fraudulent activities.

  • secure_customer_sig: Securely identifies individual customers.

  • storefront_digest: Reinforces secure browsing and safeguards against potential unauthorized actions.

Changes to This Privacy Policy

We reserve the right to modify this Privacy Policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on our website. If we make material changes to this policy, we will notify you here that it has been updated so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.

If our store is acquired or merged with another company, your information may be transferred to the new owners so that we may continue to sell products to you.

Questions and Contact Information

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us at or reach out to us at:

Optimal Breathing, LLC

852 Gold Hill Rd, Ste 101,

Fort Mill,

SC 29708